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What to Expect at a Discovery Day?

When you’re looking into franchise business opportunities, you may be invited to a discovery day. A discovery day is the next step for serious candidates who’ve met the franchisor’s financial and experience requirements to learn more about the franchise opportunity. Essentially, this is an opportunity to find out if you and the franchisor are the right match before the ultimate decision of franchise ownership is made.

 

Do Your Homework

Just as you would prepare for a job interview, be sure to have done your homework beforehand. Before you go, study the Franchise Disclosure Document (FDD) and have a list of follow-up questions prepared. Discovery Days are a great opportunity to meet those on the franchise executive team face-to-face and get all your questions answered.

 


5 Questions to Bring to Discovery Day

Prospects that ask questions show their genuine interest in the franchise opportunity, ask things like:

  1. How does the brand support its franchisees?
  2. What are their long-term strategic goals?
  3. What are other franchisees saying about the brand?
  4. What are the typical methods of communicating with franchisees?
  5. How does this brand compare to others in the industry?

 

Clue in to the Company Culture

This is a great opportunity to assess the franchise culture reflected by its leaders and employees. Ask yourself, do you align with their mission and values and whether you would enjoy working with them for years to come.

 

What Happens Next?

Most franchisors aren’t expecting a check or to sign an agreement that day. After attending a discovery day, you’ll have time to go home and think about what you learned to decide if this is the right choice for you.

 

Interactive Discovery Days: At the Factory

Are you ready to start throwin’ dough with our CEO? Only at a Pizza Factory discovery day!

We hold several discovery day events across the country for growth-minded individuals looking to save dough and grow with our iconic West Coast pizza franchise. Typically, you’ll meet with CEO Mary Jane Riva, VP of Operations Steve Gibbs and Laura Tanaka, VP of Franchise Development, to learn more about our fresh, quality menu, flexible build options and extensive corporate support.

Learn more about franchising opportunities and how you can be a part of our next discovery day.