Pizza Forms a Growing $45.5 Billion Market Segment in the United States

If there’s one food that Americans love, it’s pizza. The 2018 Pizza Power Report positions the U.S. pizza market as a growing $45.5 Billion industry. This is good news for Pizza Factory, whose successful recipe of outstanding gourmet pizzas and community-centered approach to business has won it a loyal following in more than 110 locations across six states.

According to the report, the top 50 chains, Pizza Factory among them, take up a whopping 58.9% of total sales, which means Pizza Factory franchisees stand to bite into a lucrative slice of a thriving market segment. With 93% of Americans eating at least one pizza a month, the demand continues unabated.

Additional factors leaning in Pizza Factory’s favor: Consumers are becoming increasingly savvy about the quality of the food and sourcing of ingredients. Pizza Factory stands by its slogan: “We Toss‘Em, They’re Awesome!” and always uses fresh ingredients in its handcrafted creations.

Also notewpizza-with-fresh-veggiesorthy, consumers are looking for convenience, a demand which Pizza Factory easily satisfies. Pizza Factory offers convenient online ordering, creative menus and customer loyalty rewards all of which position the pizza franchise as one of the forward-leaning franchises in the industry.

Equally important, Pizza Factory gives its franchisees the tools to profit off market demand. The pizza franchise offers comprehensive training and marketing support to its franchise family so franchisees are optimally positioned to earn a generous slice of the booming pizza market.

Learn how you can become a part of the Pizza Factory franchise family.